Map your company activities
Outline all your activities in a simple drag-and-drop customer journey and then add the activity details and metrics.
Customer journey mapping has never been so easy and powerful. Editing takes seconds and you can switch between multiple views.
Create your personas
Create detailed persona profiles - you can modify all characteristics and rate them on a scale from 1 to 5.
These customer personas can be added to activities - customizing the customer journey for your multiple target audiences will be a breeze.
Take control of the tasks
Use our effective task management to manage your team. Assign responsibilities for activities, add tasks, and evaluate your team’s performance.
Your team meetings will be productive at last!
Have a clear overview
Glance over the dashboard anytime you need an update on your KPIs. Why check them on 10 apps when you can have them all together?
You can pick only those you’re interested in and switch between the time periods. On the bottom, you also have a performance of your journeys.
Unleash the power of AI
Our AI Assistant will constantly crunch your imported data and give you a quick insight every morning.Why would you do it yourself? Say hi to your new data analyst and use AI for what it’s really good at.
Get here your KPIs
KPIs from your analytics, advertising, social, e-commerce, and other tools and apps will magically fly into Out of Dark.When they’re here, assign them to their respective activities and track their performance. Breathe some life into your customer journeys!
